Friday, June 5, 2009

One Size Fits All?

One Size Fits All works about as well in Customer Service as it does in clothing:

... you may be able to get into the garment

... it may cover the essentials

... but it will never be your favorite frock

... you won't get many compliments

... and you certainly should not expect any fashion awards

Yet despite the obvious drawbacks, One Size Fits All clothing still is being manufactured and companies still try to satisfy ALL customers with one Customer Service model, size and fit.

The truth is, the least satisfying Customer Service is the "off the rack" variety: prepackaged, shrink wrapped ... handling and shipping extra.

Quality Service needs to be tailored to the dimensions of the customer, carefully measured and cut to order.

As with a quality garment, Customer Service must be made from the right cloth, suited to the use, location and climate and meet the needs and expectations of the customer.

The seams of the Customer Service garment need to be strong in order to withstand both normal wear and tear, as well as the occasional unexpected strain.

Given the "human factor" future alterations always should be planned for.

Just as a custom suit can make the wearer look and feel better, customized service is sure to DELIGHT CUSTOMERS!





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