Friday, April 17, 2009

Customer Service: Calculating the Benefit

Suggestion: Use these simple formulas to Calculate the Benefit of Customer Service Excellence in Your Company:

Harvard Business Review – Increasing customer retention from 10% to 15% can double revenue.

Customer Service Institute – It costs 5X more to get new customers than to keep an existing one.

Just a reminder that it pays to DELIGHT CUSTOMERS!

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